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LYNCHBURG, VA – March 3, 2022 – Perched above the James River in a former shoe factory, Craddock Terry Hotel, Lynchburg, a Tribute Portfolio Hotel brings captivating design, and experiences that bring people together and connect guests to the surrounding Lynchburg community. The hotel joins Tribute Portfolio – the growing collection of characterful, independent hotels from Marriott Bonvoy’s extraordinary portfolio of 30 hotel brands.

Craddock Terry Hotel’s inviting, handpicked design features a warm color palette with rich textures inspired by the building’s shoe heritage, which is showcased in design details throughout the hotel. On the exterior, visitors first see a large red high heel as the storytelling of this unique property begins. Scattered throughout the public spaces, guests will find a timeline of shoe styles from 1900’s to modern-day, hand-painted shoe-shaped door signs, wall art, and rugs tying back to the hotel’s origins.  In the 44 oversized guest rooms, visitors can find the building’s original wood beams, high ceilings, and brick and granite walls. The suites offer options such as jetted tubs, cast iron gas fireplaces, large sitting areas, and separate bedrooms. Outside the hotel, guests can enjoy exploring downtown with one of the hotel’s custom bike cruisers or explore along the Riverwalk Trail with Penny Loafer, the hotel’s Fox Terrier. Craddock Terry Hotel continues to inspire and re-shape the lodging experience in Lynchburg by offering intriguing dining experiences. The two award-winning restaurants include Shoemakers American Grille; a thoughtful steak and seafood experience with a lively bar, and Waterstone Fire Roasted Pizza; an approachable community gathering place for crafted pizzas, salads, and sandwiches, with a seasonal patio and biergarten.

“We are excited to have the Craddock Terry Hotel join the Tribute Portfolio family – our second property within the growing portfolio of boutique hotels,” said long-time operator Kimberly Christner, President, and CEO of Williamsburg, Virginia-based Cornerstone Hospitality, LLC. “The ability to maintain the uniqueness of the hotel, which our guests have come to expect, and the alignment of core values that make this property special with that of the Tribute Portfolio brand made this relationship a natural fit.”

In joining Tribute Portfolio, Craddock Terry Hotel will participate in Marriott Bonvoy – the award-winning travel program from Marriott International – allowing members to earn and redeem points for their stay at the new hotel, and at other hotels and resorts across Marriott Bonvoy’s extraordinary portfolio of brands. With the Marriott Bonvoy app, members enjoy a level of personalization and a contactless experience that allows them to travel with peace of mind.

Craddock Terry Hotel is located at 1312 Commerce Street, Lynchburg, VA. 24504.  For more information, or to make a reservation, visit www.craddockterryhotel.com or call +1 434-455-1500.

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About Craddock Terry Hotel, Lynchburg, a Tribute Portfolio Hotel

What was once a turn-of-the-century shoe factory and tobacco warehouse, the Craddock Terry Hotel is now a luxurious award-winning boutique property. Situated along the banks of the James River in picturesque Lynchburg, overlooking the Blue Ridge Mountains. Each of the property’s 44 guestrooms and suites blends ambiance and style with comfort and convenience, with individual touches including large, tiled walk-in showers, Keurig coffee makers, mini fridge, 55” TVs and complimentary Wi-Fi.   The hotel offers a choice of two award winning restaurants, Shoemakers American Grille and Waterstone Fire Roasted Pizza, as well as an outdoor Biergarten.

 

Once the fifth largest shoe company in the world; Craddock Terry was the backbone of Lynchburg’s commercial success. The other half of today’s Hotel building housed the William King Jr. Tobacco Warehouse. Hal Craddock, the great grandson of John W. Craddock, was the chief architect of the Hotel and lovingly took nearly five years to restore the two buildings.  During the renovation, great pride was taken to retain the original industrial feel, with exposed wood beam ceilings, brick and stone exterior walls and nine-foot-tall windows, while at the same time updating the buildings into a modern first-class facility. What resulted is an upscale, boutique hotel where guests enjoy an unsurpassed level of luxury and service.  Today the decor throughout the hotel is accented with historical artifacts mixed with modern artwork, and a unique collection of shoe memorabilia. A member of Tribute Portfolio, guests of The Craddock Terry Hotel can take advantage of all the perks of Marriott Bonvoy®, the global travel program from Marriott International, and earn and redeem points during their stays.  More information can be found at http://www.craddockterryhotel.com and by following the property on Facebook and Instagram

 

About Tribute Portfolio®

Tribute Portfolio is a growing global family of characterful, independent hotels drawn together by their passion for captivating design and their drive to create vibrant social scenes for guests and locals alike. With more than 65 hotels open around the world, Tribute Portfolio has struck a chord with those who seek out independent experiences and crave a connection with the community when traveling. From boutique resorts like Ermita in Cartagena and urban hotels such as The Vagabond Club in Singapore; to hotels in indie-spirited locales like Bellyard in Atlanta and Hotel Riomar in Ibiza, each Tribute Portfolio hotel celebrates its individuality, offering travelers a fresh, often colorful, perspective. Tribute Portfolio is proud to participate in Marriott Bonvoy®, the global travel program from Marriott International. The program offers members an extraordinary portfolio of global brands, exclusive experiences on Marriott Bonvoy Moments and unparalleled benefits including free nights and Elite status recognition. To enroll for free or for more information about the program, visit marriottbonvoy.com